Digital marketing is the ultimate phase of the Internet World. Irrespective of its nature, one of the classic questions in digital marketing is “Should my business be using a Pay-Per-Click (PPC) strategy or an organic Search Engine Optimization (SEO) strategy?” The fact is, done correctly both PPC and organic SEO can get you on the front page of the search engines for targeted terms.
Before you can start designing ads and bidding for placements, you have to understand the terminology behind PPC and Google AdWords. This infographic will help you learn or brush up on some commonly used terms! http://blog.mainstreethost.com/getting-started-adwords-glossary-terms